Spring Break is an established cultural tradition among college students, an annual event with its own rituals. It is an event in which young people celebrate the return of the spring. South Beach is a Spring Breakers location every year. The Art Deco District is well known for its chic cafes, trendy restaurants and a continuous partying, so it is a prefer destination for those escaping of cold winters. This celebration begins March 19th each year. It is possible to assist to some especial activities as the Winter Music Festival or sponsored events during the day by MTV and Playboy.